Social media pro Kathryn Rose interviews the CEO and founder of new innovative social network, Honestly, Now.
Honestly, Now is a new innovative new social network I recently discovered. It’s still in beta, but users will see quickly how useful it can be.
In a nutshell, users ask questions like, “Do I tell my boyfriend I cheated on him?” or “Should I thank people for re-Tweeting me on Twitter?” and experts like myself and others answer the questions, as well as general users of the site. One user uploaded a picture of herself in her new glasses and asked for opinions from the user base. It is a great way to get expert and objective opinions.
I had the opportunity to interview Tereza Nemessanyi, the CEO and founder of this new innovative social network, on the story behind Honestly, Now and what users can expect when they join:
Q: What is the idea behind Honestly, Now? Why did you feel the need to start yet another social network?
A: My parents died rather suddenly after I had my first child. I found I had more questions than ever – personal questions, and important decisions. But my support structure was gone and I wasn’t sure my friends were telling me the truth. So, to recreate what I’d lost – great advice and honest, compassionate truth – I combined the best of social technology with what I know about market research techniques and expert networks. You can say I digitized my mom, in a way. There are important conversations women have every day – our most important conversations – that are not happening online and are not as good as they could be, because existing social networks don’t understand them. Said another way, we are disrupting “Dear Abby.”
Q: Who are the experts?
A: Experts are a special status level on Honestly, Now and we showcase our experts to the community. They’re the top dogs and their comments have the most visual weight – they are the wise ones. We believe in the power of smart people helping others, and we want people to get to know these experts. We are always looking for new experts. Popular topics include social media, career and business, parenting, relationships and romance, fashion and style, travel, and technology. We want no great question to go unanswered. Because – for certain – there is someone excellent out there who makes a living helping people with that problem. We want people to know it!
Q: What do you want people to know about Honestly, Now?
A: We truly want to make the world better, and make great business for everyone, by being honest. I want us to create a billion ‘honest moments’ – moments where someone asks, votes, or answers. I truly believe that if we hit a billion honest moments, the world will be a much better place.
Honestly, Now can also be great as a business tool to do some crowdsourcing. I’m sure brands and businesses can benefit from asking poll-like questions to help in target marketing or test a concept.
Honestly, now … who wouldn’t want more honesty and making the world a better place? Give it a try! It’s a great way to get objective input on your most pressing issues.
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