Watch genConnect’s Randi Zucker connect with Sarah Colamarino, Johnson & Johnson’s Vice President of Corporate Equity, at BlogHer ’11. She shares about the company’s charitable social media initiatives, such as its &you program, a widget that allows bloggers to promote the causes they care about on their home pages, the text4baby program to educate expectant mothers on healthy pregnancies, their support for the AIDS-battling mothers2mothers and more. Sarah believes in “encouraging mothers to blog about important causes:”
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