Sarah Colamarino: Use ‘Social Media for Social Good’ (VIDEO)

Watch genConnect’s Randi Zucker connect with Sarah Colamarino, Johnson & Johnson’s Vice President of Corporate Equity, at BlogHer ’11. She shares about the company’s charitable social media initiatives, such as its &you program, a widget that allows bloggers to promote the causes they care about on their home pages, the text4baby program to educate expectant mothers on healthy pregnancies, their support for the AIDS-battling mothers2mothers and more.  Sarah believes in “encouraging mothers to blog about important causes:”

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Tags: 2.5 minutes with, BlogHer '11, charities, genConnect, Giving Back, Johnson & Johnson, mothers2mothers, Randi Zucker, Sarah Colamarino, Social media, text4baby, video, you

Category: Charities & Causes, Giving Back, Videos, Views on the News