Who says technology has to be a man’s world? Watch Kate Brodock, Founder and chair of Other Side Group and CMO of Girls in Tech Global, talk with genConnect about creating opportunities for tech-savvy women:
Girls in Tech recently launched a program to boost the number of women in technology entrepreneurship, particularly honing in on the next generation of women coming through the ranks. GITU (Girls in Tech University) develops relationships with universities to engage college-age women and get them excited about technology and the prospect of entering a technology-related career.
“Things are really looking positive – the stats are getting better,” Brodock said, noting how Virginia Rometty has become the first female CEO of IBM, while Meg Whitman, former CEO of eBay, is CEO of Hewlett-Packard. “Really we’d love to leverage opportunities like that and use them as role models and really try to get that next generation [to believe] that this could be serious. It’s a real place for them and it doesn’t have to be a guys-run industry.”
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