Barbara K Launches DIYVA Line

[ 0 ] April 8, 2015 |

NEW YORK, April 8, 2015 – Barbara Kavovit, a pioneer in the “Tools for Women” category will introduce her newest brand, DIYVA by Barbara K, a line of innovative products for the modern girl-on-the-go.

Know as a trailblazer in the world of New York City Construction, The DIYVA line will include Barbara’s female friendly toolkits including Craft, Hang-it-Up, Tote/Organizer and The Ultimate Toolkit which includes a 12” tape measure, 12 oz. hammer, pliers, wrench, assorted hardware, level, interchangeable screw driver, flashlight, hex keys, utility knife, fashionable silver DIYVA keychain and Barbara’s Home Repair Booklet in her stylish designer bag with faux leather straps. The colorful Toolkits are designed to combine bursts of inspiration exploring various color ways and creating the feeling of “fun fashion” that can be used to hang curtains, assemble furniture, hang a frame, fix a doorknob, and so much more! The Ultimate Toolkit will retail for $49.99 at select Home Depot stores in their Midwest region, HD.com and Amazon.

The DIYVA line will also include the Pillow Purse, an ultimate carry-all that looks like the Chanel bag but feels like a pillow. The Pillow Purse is the perfect travel accessory for the woman on the move; it functions as a fashionable handbag that holds all essentials and can easily convert to a supportive pillow for the head or back. The bag has two side-zip compartments for extra storage and a center zip compartment for larger items. The Pillow Purse will be available in a multitude of colors available in quilted and non-quilted and available on diy-va.com.

“I’m proud to launch my latest line of DIYVA products such for the modern girl-on-the-go,” says Kavovit. “These products are designed specifically for a busy woman’s lifestyle.”

The new brand of DIYVA products stay true to Kavovit’s mission to offer tools that help women develop the skills to successfully complete their home Do-it-Yourself projects. With her expertise and background, she aims to empower women in the home, particularly in areas where they may not feel confident, such as DIY and home improvement.

Barbara K –barbarak@barbarak.com

Twitter- @barbarasway

Instagram- MsBarbaraK

Facebook-DIYVA by Barbara K

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Category: Beauty & Fashion, Home & Garden, Lifestyle

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About Barbara K: For more than 15 years Barbara Kavovit has been a force to be reckoned with in the construction business and women's how-to. In 1995, she founded and was chief executive of what grew to become [...]
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