Calling Social Media’s Bluff (VIDEO)
Social media pro Jason Falls’ new book says online interaction is about much more than just the ‘conversation’
Jason Falls is the founder of Social Media Explorer, an information, education and consulting services company for digital and social media marketing. An award-winning social media strategist, Falls has worked with international, national, regional and niche brands as a social media strategist, consultant and educator.
Falls has spoken nationally and internationally on digital marketing topics, edits and authors one of the most widely read and well-respected blogs in the industry and shares insight and instruction to a community of subscribers at ExploringSocialMedia.com.
He is the author of No Bullshit Social Media: The All-Business, No-Hype Guide to Social Media Marketing, a marketing and business handbook for companies looking to build their social media marketing.